When bodybuilding fans and fitness enthusiasts think of an expo, they mostly think about a massive showcase of nutrition, apparel and equipment brands coming together, passing out swag and unveiling new products, along with an endless supply of influencers and celebs.
The 2024 Olympia World...
One of the most impressive events taking place this weekend at the Olympia World Fitness Expo in Orlando is the America’s Strongest series—America’s Strongest Man and America’s Strongest Woman, presented by the Strongman Corporation.
The competitions cover six different events with two weight...
Joe Weider was known for his predictions about the evolution of fitness as well as the creation of the Olympia. Just as he believed that fitness and bodybuilding would reach the masses, he could see his signature event that started as a single bodybuilding contest evolve into an all-encompassing...
As excitement builds for Olympia Weekend, organizers of the fitness industry’s most anticipated weekend are completing the final stages of an Expo expansion, featuring the addition of several high profile events.
Voted one of the top convention destinations in the United States, Orlando’s...
Since 1965, the Olympia has been considered the premiere event in bodybuilding and fitness. The best physiques and the biggest names in the sport will grace the stage and inspire fans from around the world when they gather in Las Vegas, Nevada on the weekend of Dec. 16-18 at the 2022 edition of...
Recently, I flew to New York City to take part in a three day High Performance Lifestyle Performance event. I’d gotten to know the Founder, Brian Mazza when he was a guest on my Midlife Male Podcast and he invited me out to experience this event.
So what is a high performance lifestyle? I’ve...